The digital revolution presents a confounding mix of risks and opportunities. Technology is disrupting markets and transforming businesses with alarming speed. The explosion of data analytics and connectivity presents a digital challenge for even the most adept management teams.
We advise high potential growth companies, post seed funding, in related areas of gathering resources, talent and capital to sell and market the idea (technology, product, service) and manage growth in the digital age. The challenge is to take the best of the old and the well-established and combine it with the digital trends and technologies that you see today.
We monitor a global network of innovation centers that are incubating new ideas and technologies that will change the future and competition in the digital age. How do you run a business while establishing a foundation for the future? Digitization is the core driver of innovation and disruption in the marketplace today blurring boundaries between marketing, sales, customer service and IT.
"You've got to start with the customer experience and work back toward the technology-not the other way around." Steve Jobs May 1997
The “BrandTech” approach builds communities around products. Small cores and powerful ecosystems. All interactions with a brand are now communication opportunities with customers. C level leadership is necessary to shape the new rules of the game. Companies designed for people will drive rapid innovation and business agility.
Digital ambition and disruption are driving the deliverable of exceptional human interaction with brands. Speech recognition, Cloud based data, IoT, AI, Machine learning ….the humanizing of technology is here! Technology for the sake of consumers creates commercial value for the enterprise. It is about who "you" are and why that matters to “me” and should be a key distinction for any business. Seize the opportunities and mitigate the risks.
Building and Growing Companies and Their Technology
The Most Dynamic Assets for Any Business are Digital Footprints and Cyber Risk Management